Knowing that most people sleep in a few hours if not yet done, when we wake up shortly before a giant who will be putting on foot, ready to trample on many other giants but not both.

No wonder that in a short time the news headlines of the latest invention of Google have three names of three services: Google Buzz, Facebook and Twitter. The company has kept very much to utter the unspeakable, and more: they said that has not been set in the competition but the demands of users. The truth is that behind the presentation is a monstrous pot is about to boil, and in which most users are stuck without knowing it. In fact, years ago that some of us are stuck in this pot, and after Google Wave, it seems-and-only this time it seems Google has hit the nail, with a forcefulness thunder

No need to go far back in time to realize that so far had a pending Google: the social. Not even the buying companies or attempts to create something new have proved successful, as competition raged. Based Google could say that Buzz is the sum of the best in social networking and similar service, but united in a single package. And besides, it focuses only on expendable and interesting to the user, which decides what's next and how and when it is, either privately or in the sight of all.

The key to the whole shebang is on users. No need to create an account or profile, or configure, or download the app to change state at a distance or anything. If you have a Gmail account, you're on Google Buzz, which implies that the time of the social network, and there were millions of users around the world attached to it, without our knowing it.

Google Buzz has obstacles, although it has some of the battle. For starters, Facebook or Twitter have a great legion of fans who will not easily abandon his favorite boat, including many who read but little twitter tweets, or who have profiles on social networks decades ago that do not update, or simply do not have profiles on social networks. But most likely, most of them have Gmail account and how not to do virtually anything, just try to see what the Buzz is this ... and on the go.

Another obstacle is that users are accustomed to see on Facebook and Twitter as social tools, entertainment, friends, to meet and greet, when mail is basically dedicated to work, for serious and really important things. And mixing things can be counterproductive. While this separation of all unwritten concepts, imagine that polish time over the issue of privacy. A lack of power to roll the service for a long time because just born, I feel that this is one aspect that more tuning will suffer soon.

Ultimately Google Buzz look good but will have to see how it evolves as users use it and what improvements and features begins settling, to begin with, not a few, plus all point to 2.0 and the cloud fashion. And about Google's Wave, finally, we return to the same, perhaps forcing a user to create an account, configure and start adding friends-many of whom do not have Google-Wave is more complicated than open Gmail and oh! but if they are all already!.